In Wrestling with Starbucks: Conscience, Capital, Cappuccino, Kim Fellner writes:
You could, in fact, argue that it wasn’t Schultz [founder of Starbucks] but author Jack Kerouac who popularized these places in the U.S. psyche. As William Burroughs wrote in 1985, “Kerouac opened a million coffee bars and sold a million pairs of Levis to both sexes.”
I think he may be right.
Kerouac coffee links:::
Beatnik Coffee Shop (a photo)
Beatnik’s Coffee House and Breakfast Joint in Chico, CA
Beatnik Coffee in Fort Collins
Beatnik’s Coffee in Roseville, MN
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